Many businesses already use Pinterest to indirectly promote their products and services. But Pinterest isn’t just a social media platform. There are also opportunities for making money directly on the site. For those interested in increasing their online revenue, here’s a guide that teaches how to make money on Pinterest.
Can you Make Money on Pinterest?
There are plenty of opportunities to make money on Pinterest. Does Pinterest pay pinners like YouTube pays some of its video creators? No, but if you use the site intentionally, you can still use it to improve your business or personal finance.
Pinterest works by allowing users to create pins, which are usually images or videos with links to outside sites. So if you can leverage those links, you can learn how to make money on Pinterest.
8 Ways to Make Money with a Pinterest Account
A successful Pinterest strategy just requires some planning. First, sign up for a Pinterest business account. Then consider how you’ll direct other pinners to your site or another destination where you can earn an income. Here are some options to consider.
1. Become a Pinterest Virtual Assistant
Pinterest virtual assistants run accounts for other users. You can create pins, promote them, and schedule content for brands. If you want to earn money as a Pinterest VA, create your own account to show your abilities. Then market your services on your website or contact your favorite brands to offer your services.
2. Include Affiliate Links in Pins
Pinterest affiliate marketing involves creating pins that include a direct affiliate link to relevant products or services. When another user clicks the link from your pin, they’ll be directed to a site where they can purchase. If they do, you earn commission from each sale. Sign up as an affiliate with your favorite brands and sprinkle in affiliate links with other content that’s valuable to your audience.
3. Partner with Brands
You can also partner directly with brands to promote their products or services for shoppable idea pins. This strategy generally requires that you already have a lot of followers and traffic on your pins. To monetize Pinterest in this way, create rates you’ll charge brands for single pins and other content.
4. Offer Pinterest Consulting Services
If you have experience creating your own successful Pinterest strategy, consider offering Pinterest consulting services to other brands. First, you need to demonstrate your ability to promote your own website using the visual search engine. Then market to other Pinterest users looking to make money with their Pinterest strategies.
5. Drive Traffic to Your ECommerce Site
If you sell physical products, Pinterest can be a perfect way to bring in more sales. Create pins that include photos and links to your products. Then your pins can raise brand awareness and bring more interested buyers to your site.
6. Drive Traffic to Your Blog
Similarly, bloggers can use Pinterest to drive traffic. This increases blogging income if you use sponsored posts or affiliate links to monetize your site. The more visitors you bring through Pinterest, the higher your chances of running a profitable and successful blog.
7. Sell Pinterest Templates
Lots of Pinterest users rely on the site to bring traffic to their online content or products. And certain types of images and design elements are more likely to perform well on the site. For example, many eye catching pins include an image with text over it. Your templates may include the basic format of these images. So your customers can simply insert their own images and headlines.
8. Teach Pinterest Marketing
If you’re a Pinterest pro, teach your strategies to other online business owners in exchange for a fee. Launch your own site and create an online course with various modules. You might even include it with content about other social media platforms or marketing strategies.
